You have immense musical talent. You write your own songs, and you make wonderful music. You know that with your songs, you can rock an arena of more than 5,000 people. You have great music, and there is no doubt that your songs have a great potential of topping the charts. But why are there no people attending your gigs? What is wrong?Here’s an honest answer. Perhaps you got busy writing songs that you forgot to market and promote your music. Or perhaps you made a little effort to do this, but you did it the wrong way. So if you think you lack promotional campaigns, stop for a while, and focus on marketing your band.
How to Promote Your Music Without a Manager
To get noticed and become the best band, many indie bands usually hire a reliable manager to promote their band. But if you can’t stand the idea of having a manager, or if you think that having a manager is too early for the band, here are some effective things that you can do for promotion.
1. Offer free gigs.
As an unknown band, it may be difficult to convince people to watch your gigs no matter how great your music is. But if you offer them free gigs, you can give them a reason to see how talented you are. You can start offering free performance in schools, fairs, and other events. Remember, the goal of this method is to introduce your band to the public.
2. Increase your web presence.
One of the most cost-effective ways to market your band (or your business) is through the Internet. You must have heard about the wonders of YouTube, and how it can transform an unknown group of musicians into one of the best bands in the world. It only takes one video to get viral and you’ll see your way of becoming a top band.
But aside from posting videos on YouTube, you can use social networking sites such as Facebook and Twitter to your advantage. Almost everyone has a Facebook account these days, and they prefer to communicate through social media. You can create a Facebook fan page detailing the schedule of your gigs, posting creative pictures, and even opening your doors towards interacting with your fans.
You can even create a website or blog so that people will get to know you personally. You can post what you think about other issues, or you can showcase other talents that you have. Your fans will always be craving for something new about you, so satisfy their craving by creating a blog.
3. Perform in bars.
Many amateur bands perform in bars for two main reasons: either to hone their talent, or to earn money. But did you know that many top bands of today were discovered performing in bars? Talent scouts and music producers often go to bars to either relax or find new talents. So if you’re good enough like The Shift Band, a Burnley-based indie rock ‘n roll band recognized for their revolutionary music, who knows who you’ll impress?
Are you an indie band struggling to get noticed? Join The Shift Music, and join the music revolution. This record label is intended to help indie bands to achieve popularity in their quest to become the world’s best band. For great music and music videos, visit the Youtube channel of The Shift Band.
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